Twitter launch shows new focus on phones

Twitter co-founder Biz Stone made a surprising admission at a press event this week when he admitted the company’s future is likely to rely heavily on users accessing the site on their phones.

Stone was speaking at the launch of a new mobile version of Twitter made specifically for the Japanese market, a departure from the generic and none-too-reliable global mobile site the company had been using.

If Twitter can manage to make the mobile experience on standard phones as good as it is on smartphones like the iPhone, then it could potentially open the door to new users in emerging markets across the world.

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This entry was posted on Sunday, October 18th, 2009 at 11:18 pm and is filed under Marketing, Social Media, Twitter. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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